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Acquires minority share of Orgines-parfums.
July 4, 2020
By: Happi Staff
With traditional retail reeling, Inter Parfums is channel-surfing. The fragrance house acquired a 25% stake in Orgines-parfums, an e-commerce platform for fine fragrance brands. “This agreement will enhance the introduction of dedicated fragrance lines and products designed to address a specific consumer demand for this distribution channel and accelerate IPSA’s digital development,” Inter Parfums Inc. said in a statement. When the deal closes, Origines-parfums receives the financial resou...
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